What Does it Cost to Read a Book? How Ebooks will Change Book Buying Habits.

With hardback and paperback sales sliding down the charts while ebook sales rising, it appears the new paperback book is the ebook.  Unlike the past, where readers had to wait months or years for the paperback edition to come out, the ebook and hardback are now published simultaneously.  This is great news for readers until you realize what has happened is the price of a paperback has been increased.  You get to read it sooner, but it costs more – but the whole point of mass market paperbacks was to read books for less.

It used to be a book would come out in hardback, say for $25.99, and then months later, a $14.99 trade edition would come out, and finally after sales for the trade edition tanked, the $7.99 mass market edition would appear.  The cost of reading a book depended on how soon you wanted to read it after first publication.  Now we’re seeing $9.99-$12.99 or more for the ebook, but we get to buy it right away.  On one hand this seems like a very fair price, because it’s such a savings off the hardback cost, but on the other hand, you get nothing but electrons for your money. 

When you buy a hardback you have something physical that will last, that’s collectable, or nice to look at on a shelf, and makes a great gift, or is wonderful to lend to your friends, or even sell.  Even if you didn’t read the book, you had something when you bought a book.

Most people only read a book once, and if you’re buying ebooks, all you’re really getting is to read it.  An ebook will last, but if you only read a book once, it’s more like renting the book.

By the way, from now on when I mention pricing, I’m going to use Amazon’s for sale pricing and not list.

You’d think pricing would be based on what you get for your money.  The ebook would be the cheapest, then mass market paperback, then trade paperback and then hardback, because of the production costs and materials that go into creating the book.  And sometimes this happens.  For example The Mote in God’s Eye by Larry Niven and Jerry Pournelle is $6.35 ebook, and $7.99 mass market paperback.  But Isaac Newton by James Gleick is $11.99 ebook and $10.20 trade paperback – WTF?  Does that mean a mass market paperback only costs $1.64 to produce and the ebook costs $1.79 more than a trade paperback to create?  I don’t think so.

James Gleick’s newest book, The Information is $17.21 for the hardback and $12.99 for the ebook.   What Amazon is asking the reader, are you willing to pay $4.22 more to have a hardback copy, or would you just prefer to read it on your Kindle for $12.99. 

The list price of The Information is $29.95, which is probably what you’d pay at a brick and mortar store.  So the publisher probably thinks $12.99 is a great bargain for the reader, with $16.96 savings.  The author is probably thinking, at what price and royalty rate do I earn the most money.  The pricing of a book is a really hard math problem, isn’t it?

Me, I’m thinking something different.  I’m thinking:  What does it cost to read a book?   Once we enter into the world of ebooks, I’m essentially paying to read the book.  I don’t own anything.  I can’t sell my copy when I’m done with it.  I can’t lend it to a friend (even though they are working on that, but it’s not like owning a real book which I could lend over and over again).  I can’t put it on the shelf for others to admire my large library of great books.  I read the book, and more than likely, I’ll move it to archive on the Kindle, or even delete it so I have less cluttered interface to deal with.

You’d also think ebooks would be priced by the word, to take into account the cost of writing and editing the book, so that a 100,000 word book would cost twice as much as a 50,000 word book.  That doesn’t happen either.  Basically publishers are charging whatever they can get, and each has their own system for pricing.  With ebooks I think they are guessing what the demand will be, and if they think it’s high, they will raise the price accordingly – so a new ebook off the press might be priced $12.99.  But if they think they can sell more copies at the $9.99 price they sell it for that.  When demand goes way down, they will think about lowering the price.  That’s all understandable.

But ebooks is changing the habits of bookworms.  I’ve always bought lots of hardbacks, and never read many of them because I sit them on my shelf thinking one day I’ll find time to read them when I retire.  I’m just not going to do that with ebooks.  I’m going to buy just before I start reading.  I’m not even sure I could save an ebook for twenty years before I got around to reading it, but there’s just no pleasure in owning a bunch of books I can’t see.

And since I don’t feel “buying” an ebook is like “owning” a book, when I see the price at Amazon for the Kindle edition, I’m going to check the library first to see if there is a copy I can “borrow” because reading a book on the Kindle feels a whole lot like borrowing a library book – I’ll only see it as I read it.

Recently Amazon announced that they were selling more ebooks than hardback and paperback books combined.  I’m not sure the world is really ready for the implications of this.  Essentially bookstores, both news and used, are the side effect of bookworms, and not book collectors.  Real, hardcore book collectors are rare compared to the ordinary everyday bookworm that consumes books.  If we bookworms can get our reading electronically, what happens to the bookstore?  And once bookworms realize they are only paying to read a book, and get past the illusion of owning books, how they judge what a fair price is for a book will change.  I’m not sure if publishers are ready for this.

Finally, the move to ebooks is changing me in other ways.  When I shop for books now I realize I was fooling myself.  I’m not going to read all those books I bought.  I don’t really need my shelves of books because I’ve learned I’m a consumer of words, and not a collector of books.  Several times lately I went to buy a book and stopped myself, because I knew if I didn’t read the book right away there is little chance I’d read it at all.  I can’t plan for future reading because I read by what I’m hungry for at the moment.  This is also why I don’t buy ebooks when I see one I want to read.  That impulse is different from the impulse for picking a book to read right now.  With a Kindle, you can finish a book and download another and start reading immediately, and since finding books electronically is so easy, why not wait until it’s time to read the next book.

The future price of a book won’t be based on what the publisher thinks the book is worth, but on the price readers are willing to pay to read it next.

JWH – 5/24/11

Radio Free Albemuth by Philip K. Dick

I’ve always asked two questions when reading science fiction books.  First, why did the author write it?  Second, why do I want to read it?  The easy answers are usually the author wanted to tell an entertaining story and make some money, and I want to be blown away by an exciting new science fictional idea.  Now that might be true for Neuromancer and Dune, but not for books like Stranger in a Stranger Land or, in this case Radio Free Albemuth.  When science fiction writers write about about religion I can’t help but wonder if they believe their own fiction, or want us to.


I actually prefer science fiction with an agenda.  Fun fictional adventures are great for being entertaining, but I love science fiction novels with vision.  During the 1950s I think Heinlein had an agenda for his juvenile books – he wanted to jump start manned space exploration.  Heinlein’s books after 1960 have another intent which I never cared for.  I think Philip K. Dick spent his entire career exploring the same ideas – he wanted to understand what is man and why are we here.

Throughout Radio Free Albemuth, Philip K. Dick defends himself against his reputation as a drug writer, which he blames Harlan Ellison for starting in Dangerous Visions.  But he doesn’t defend himself from his reputation for paranoia and imagining endless crazed explanations for the reality around him.  PKD couldn’t let epistemology and ontology alone – it was two bones he would gnaw at his whole life.  So when I read something like Radio Free Albemuth I must ask:  Did PKD believe in the Gnostic ideas discussed in the book?  If Gnosticism had been the theme of only one book I would have said no, because it does lend itself well to a weird entertaining science fiction plot.  But Dick spent too many books exploring the idea.

If you haven’t read anything biographical about Philip K. Dick and read Radio Free Albemuth it would be easy to dismiss it as a wild idea for a science fiction novel, but Dick had experienced many visions in February and March of 1974 which he could never stop trying to explain, so he wrote several novels about them, and a journal called The Exegesis.  Now people with mental problems will fixate on such ideas, and explore them endlessly trying to make some kind of sense of the confusion they live in.  I can’t help but feel that PKD was mentally ill, but he had the outlet of writing to explore his obsessions, so do we just ignore his ideas as wild science fictional stories, or explore them along with Phil?  Or do we consider his books meta fiction and consider them a study in madness?

John C. Lilly, noted scientist who studied dolphins, went off the deep in when he began using sensory deprivation tanks and hallucinogenic drugs, and wrote a book, Programming and Metaprogramming in the Human Biocomputer, which led to experiences like those found in a Philip K. Dick novel.  If you push the mind, either through physical defect of the brain, stress, deprivation or with drugs, you get to some very far out places.  To me it’s easy enough to write those places off as hallucinations, but I think we should psychoanalyze these communiqués from the deepest part of our minds.  Philip K. Dick was exploring the same territory as saints, mystics, yogis and madmen.

Gnosticism tells us this universe is crazy, but there’s a hidden reality that does make sense.  In Christian Gnosticism Christ was the teacher of this hidden knowledge.  I think PKD really wanted to believe in the hidden knowledge.  I think this world tormented him, and he was desperate to find a rational truth.  This is no different from many religious teachings.  People have a hard time accepting this reality – in fact most are ready to reject it.

Radio Free Albemuth is about two men living in an alternative America ruled by a police state.  They are Nicholas Brady and Philip K. Dick.  Radio Free Albemuth was written before VALIS, but published after Dick’s death.  In VALIS, Phil is the narrator, but the other character is Horselover Fat, which is a weird translation of his own name.  Both books were inspired by the same real world experiences.  Both books deal with hidden knowledge, and Dick’s particular view of Gnosticism.  To me, Radio Free Albemuth has a more traditional story structure, and it’s the book that was made into a movie, which seems to confirm it had the better story structure.  But most people consider VALIS the masterpiece version, and it’s the version collected in the Library of America edition.

I can’t explore the ultimate details of the story without giving away the plot, but let’s just say it’s very hard to tell the science fiction from Christianity in this novel.  Imagine if God talked to you with technology, would you think it’s God or an alien?  Philip K. Dick felt his mystical experiences were real, and wanted to believe they were clues to hidden knowledge, or did he?  In the end, we have to ask, does Phil believe his own far out ideas?  But isn’t that like asking if Christians really believe in Heaven and salvation?  I’d like to think Phil was always just examining these ideas, like the blind figure of justice holding the scales, weighing the issues, but what I like and what really happened is probably unknowable.

Up to now I’ve been exploring how and why PKD wrote Radio Free Albemuth, but I haven’t asked we we should read it.  Should we just be amused by the wild craziness?  I worry that crazy people will find satisfying proof in this book for their own mad ideas, but we can do nothing about that.  How is Radio Free Albemuth any different than Harold Camping predicting the arrival of the rapture on May 21, 2011?  If you call the book just entertainment, it’s not the same thing at all.  But if we accept the idea that Philip K. Dick considered it a legitimate philosophical exploration, we have to wonder if Phil was a crazy prophet too.

I’m afraid that any exploration on metaphysics has to be analyzed as a kind of madness.  And I think most people will just chuckle and say ideas like those PKD explores is just crazy stuff.  Something to be laughed at.  Sadly though, a large percentage of our population will say no, metaphysics is real.  But I say, hey, we need to study people who believe in hidden knowledge and see how such beliefs affect our world and history.  Maybe PKD was saying, I’m mad, and here’s how my madness works, you better study me, but I tend to doubt that.  I tend to think poor Phil worried some of his hallucinations were real.  I say that because I know too many people people who believe their hallucinations are real too.

I’m not sure PKD is a sci-fi writer, but a psy-fi writer.

JWH – 6/22/11

Reliving the Sixties: Freedom Riders (May 1961)

Last night I caught the riveting documentary Freedom Riders on the PBS American Experience series.  May 4th, was the fiftieth anniversary of the first freedom riders who rode down south to challenge the Jim Crow laws.  Check your PBS stations because they often repeat shows and this show is a standout that’s worth tracking down.  You can also watch the show online.

Last night I wasn’t in the mood to watch TV at all, but I caught the beginning of this show and just couldn’t stop watching, and the film was two hours long.  I love history, I read a lot of history books, and watch a lot of documentaries on TV about history, and I’ve read and seen references to freedom riders my whole life, but until I saw this film I never understood their real importance and how these people affected our everyday lives.  This film, in a day-by-day diary, made history riveting, but more than that, it was a revelation because it was history I had lived though, even though I was only nine at the time, and I realized just how little I had been paying attention.

Even if we’re news addicts, reading newspapers, magazines, blogs and spend all our time watching TV news, we still miss so much.  It takes time to put history together into a story that’s understandable.  Sometimes it takes a long time before we really want to put the facts together to make a story.  That’s why great books are often written years and decades later.

I realized as I was watching this film – we’re going to be reliving the 1960s day-by-day, week-by-week, month-by-month as 50th anniversary news stories and documentaries appear to remind us of how things happened as we were growing up.  I don’t know why I didn’t realize this sooner.  They’ve already had 50th anniversary stories about John F. Kennedy’s inauguration (January 20), the Beatles perform at the Cavern Club (February 9),  the Peace Corp creation (March 1), Yuri Gagarin’s first space flight (April 12),  Bay of Pigs (April 17), Alan Shepard goes into space (May 5), and so on.  I’m waiting for anniversary of  Kennedy announcing our plan to go to the Moon (May 25).

Fifty years is a long time.  I grew up in the 60s, so I love stories about that decade.  I turn 60 this year, and will be hearing all the anniversaries about the 1960s all through my sixties.  I felt like I came of age in the 1960s, so watching documentaries about those times is like filling in gaps to my memory.  Seeing that show last night was like SNAP! – and suddenly so much became clear.  My actual knowledge of the 1960s is rather sketchy, like having a 1,000 word puzzle with just a few clumps of pieces put together and no box cover to know what the image looks like.  The Freedom Riders show connected several pieces were I can actually see part of an image.

I was 9 years old in May of 1961 when the freedom riders started their trips south.  I was finishing up the third grade and I knew very little about the world around me.  I was very excited by the space program, and I remember being at school and they played Alan Shepard’s flight over the PA system.  I remember a lot of excitement about John F. Kennedy – my mom loved him.  I remember doing duck and cover drills, and I had fantasies about B-52 bombers dropping atomic bombs on our playground as part of the drills, and being disappointed when they didn’t. 

But if I heard about the freedom riders it made no impression on me.  I was living in Hollywood, Florida at the time, but just before that, when my mom and dad were separated for awhile, my Mom, sister and I lived in Marks, Mississippi.  My first memory of Jim Crow in action was at Marks, when I was getting a drink at the Piggly-Wiggly.  A big white guy came running out of the back and started screaming at me, calling me all kinds of names for being stupid.  I was drinking out of the fountain for black people.  I didn’t like that guy.  I didn’t like any of the racists I met there, but it wasn’t because I was enlightened and understood civil rights.  I just never liked violent people.

I don’t know when I became aware of civil rights as a cause.  Growing up the the 1960s I saw a lot of social upheaval, and civil rights was just one of many causes I grew up hearing about.  Because my family moved around so much, I was always the new kid, the outsider, and it was easy for me to identify with other outsiders.  I grew up embracing liberal ideas and thinking radical thoughts.  I have no idea why.  And often what I knew was fragmentary at best, third and fourth hand knowledge, passed around by kids who didn’t know shit.  I don’t think it was until 1965 that I started watching the nightly news regularly.  I got a few fun bits of news from Life Magazine and The Today Show, but how much?

My awareness of living through the early sixties was extremely limited at best, so seeing something like Freedom Riders brings a clarity to me, putting youthful memories into perspective.  I knew what civil rights were by 1965, but mainly because of Bob Dylan, so I’m sketchy on how things developed in the early 60s.  The Freedom Riders were the beginning of the end of Jim Crow, but I never knew that until last night.  And I had just finished The Warmth of Other Suns, that had chronicled the effects of Jim Crow in the 30s, 40s, and 50s.  History is amazing when the puzzle pieces start coming together.

The trouble is we all know so little about history.  How can we make sense of our times?  Look at this report, “STILL AT RISK:  What Students Don’t Know, Even Now.”   Only 43% of students can place the Civil War in the 1850-1900 time period?  April 11th was the 150th anniversary of attack on Fort Sumter.  Is the Civil War just too old to matter?  Well, most students don’t know much about WWI or WWII or Korea or Vietnam.  Maybe we’ve been in too many wars for our students to remember.  But should high school kids be expected to understand the wars in which they lived through?  Will it take kids who were 9 when 9/11 happened fifty years to finally put the puzzle pieces together abut their times?

History is something we learn our whole life.  As a kid I lived in the now, which was the 1950s and early 1960s, then as I started reading, watching the news, seeing documentaries, I started living backwards in time, studying the past.  While still young I explored the 1930s through MGM movies, or 1950s with jazz music, or the 1940s by reading Jack Kerouac.  I’m currently exploring 1870s England by reading Anthony Trollope.  But I think for the next ten years I’ll be concentrating on the 1960s again because of all the 50th anniversary remembrances.

Wikipedia has a nice year by year summary, and you can check 1961 to see what’s coming up.  June 25 is the anniversary of Iraq trying to annex Kuwait.  I didn’t know that, and that only proves Santayana’s famous quote "the one who does not remember history is bound to live through it again."

1961 was the year that Catch-22 and Stranger in a Strange Land were first published.  In 1961 Bob Dylan moved to New York City, and Ben E. King sang “Stand By Me” on the radio, and The Dick Van Dyke Show premiered on TV, but I didn’t know all that because I was 9 and was watching shows like The FlintstonesMr. Ed and Car 54, Where Are You?  What’s weird is I can go back to 1961 now by watching the first season of The Dick Van Dyke Show on Netflix.

I remember even more about 1962, 1963 and 1964.  As I got older I paid more attention to the things around me, and I can look at the Wikipedia listings of events during those years and remember that I heard about more of them when they happened, but most of those events I don’t remember at all, or learned about later.  But even by the year 1969, the year I graduated high school, I was still unaware of most of the events listed by Wikipedia.  How many of them will be remembered on the nightly news in the upcoming decade? 

How many of these historical events will get a 2 hour documentary made about them, like the Freedom Riders show?  I expect the Selma to Montgomery marches in 1965 to get the full treatment.  But what about the New York World’s Fair from the same year?  Most events might get 30 seconds on the nightly news, but the special ones will get  1-2 hour documentaries on PBS.

Remember Vietnam?  Reliving the 1960s will be reliving the Vietnam War.  Plus we have the Mercury, Gemini and Apollo space programs.  Remember the generation gap, the sexual revolution, hippies, rock and roll, communism, feminism, gay rights, and on and on.  There should be a wealth of 50th Anniversary documentaries in our future.  Why did we suddenly start changing so violently fifties years ago?  History is always about change, so was there really more change in the 1960s, or did it just seem so?

Why didn’t the 1950s get showcased in the last decade?  There was plenty of looking back to the 1950s, but I don’t remember the level of remembrances like we’re probably going to see for the 1960s.  The 1960s were when the baby boomers came of age, and we loved the spotlight, so I think my generation is going to do a lot more looking backwards.  Maybe the 1960s is more memorable because that was the decade that television and satellite communications took off.  Camera crews went everywhere.  But what does that mean for now, when historians start making documentaries about the twenty-tens?  There are way more cameras watching.  We’ll have to wait and see, but I doubt I’ll be around.

JWH – 5/21/11

The Warmth of Other Suns by Isabel Wilkerson

With a title like The Warmth of Other Suns you’d think this book would be about interstellar travel, but it’s not, this book is about how we’re all so alien to one another.  From 1915 until the 1970s six million African Americans left the old south to find freedom living up north and out west hoping to escape the cruel Jim Crow laws that continued to enslave them long after the Civil War had ended.  These immigrants fled a homeland filled with oppression and cruelty hoping to find freedom in a new land that was ironically part of the same country they were leaving.


The Warmth of Other Sun reads like a novel, but it’s a history book, one if you’re old enough you might remember living.  This is a great book, a wonderful book, and a very painful book to read because it paints scenes from an inglorious America that we must never forget even though most people have.   This is a tremendous book to contrast the past with the present and show us how far we’ve come with changing our society for the better.  Race relations is a tired subject for most people, so I worry this book won’t get the audience it deserves.  People need to read The Warmth of Other Suns because it’s a great story, amazingly told, and yes, it will be good for you, even if it hurts.

Watching TV after reading The Warmth of Other Suns is startling, because this book chronicles the horrors of the Jim Crow era so vividly that seeing so much diversity on the television screen makes it hard to believe this book is true.  One of the great sad aspects of this book is none of the principal characters lived to read it, or to see Barack Obama become President.  We haven’t reach the promised land, but I think we can see it in our telescopes, if we look hard.

Growing up the phrase “silent majority” was often used to mean the common people that didn’t get heard in the press.  The Warmth of Other Suns tells us there are more than one silent majority, and we each bask in the warmth of different suns.  There is no one group of blacks or whites that represent their races.  I hate the term race because it’s an optical illusion.  To talk about specifics we use generalities.  In this book we have the black people who immigrated to the north and west, and we have the black folk who stayed home in the south, and we have the whites of the south and the whites of the north and west.  But in end, every last person is different.  I think Wilkerson reflects this reality.

Wilkerson writes about three principal characters to tell her story, after interviewing over 1,200.  She could have written about three different people fleeing the dying Dixie and told a completely different story.  She could have written about three people that stayed in the south and their story could have reflected an equal amount of bravery as those who left.

I’d like to coin a different term, “silent heroes.”  This is what The Warmth of Other Suns is about, about three people brave enough to build a new life.  Isabel Wilkerson’s three silent heroes are:

  • Ida Mae Brandon Gladney  – Mississippi sharecropper
  • George Swanson Starling – Florida fruit picker
  • Robert Joseph Pershing Foster – Louisiana doctor

The history of humanity has been the story of men and women seeking personal freedom, but Americans have for so long lived with security, success and smugness that I’m not sure they even know what freedom means anymore.  Reading The Warmth of Other Suns will remind them with intense details and powerful emotions.  Americans love to think of themselves as living in the land of the free, but stories like The Warmth of Other Suns reminds us we have a long way to go until everyone is free in this country.  And freedom doesn’t mean just being free of metal shackles – because the southern racists who mistreated, tortured and murdered the blacks are imprisoned by psychological chains stronger than any metal.

We all have physical and mental chains that bind us from being truly free – read this book and see what I mean.  In reality The Warmth of Other Suns is another chronicle of the Greatest Generation.  I could never have been as brave as Ida Mae, George and Robert.  I never worked as hard in my life at anything as they did just to survive most of their routine days.

In the United States we all love the heroic soldiers fighting for freedom in distant lands, but somehow we feel threatened by freedom fighters in our own country.  I’ve always loved movies about brave soldiers in war movies, or brave cowboys in westerns, or tough cops that fight crime, but there are all kinds of brave people we don’t celebrate in movies, and the people in The Warmth of Other Suns are very brave people indeed, ones that need to be saluted and remembered.

Isabel Wilkerson also needs to be amply rewarded and recognized for the many years she spent researching this story.  The Warmth of Other Suns is an amazing accomplishment.

If I had the time and energy I could write thousands of words about this book, but I don’t know if any more would convince you to read it.  Most people read fiction.  Most bookworms stick close to their favorite genre, whether it’s murder mysteries, science fiction or romance.  I suggest skipping your next novel and reading this this non-fiction book because you might just find it far more exciting, emotional and wonderful.

Other Reviews:

JWH – 5/16/11