By James Wallace Harris, Thursday, October 16, 2014
Blogging is an interesting hobby, but strange in some ways. Most blogs are like diaries, yet before the Internet most folks would be horrified to have their diaries read before they died. Blogging is a bit like writing papers for school, and most students absolutely hated writing research papers and book reports. Blogging has an element of journalism, so maybe its popularity reflects a strong desire for bloggers to be reporters. However, there’s tens of millions of blogs, most going unread, as are most daily newspapers. If I really wanted to be read I should try and write stuff for popular web sites, that’s where the readers are going. Writing for professional sites should be my ambition, but its easier to just to be my own editor.
In some ways blogging is confessional, and that doesn’t require readers. Writing is therapeutic. But I don’t think I’d take all this time to write if I didn’t think I had readers. The urge to write encompasses the urge to inform and entertain. I’m not sure how entertaining and informative I am, but I keep trying. Before I changed my domain name, I was getting 200-400 hits a day, with occasional spikes. My best day ever was 4,521. Evidently switching names has screwed up things with Google, because now I only get 100-150 hits a day. Most of those lost hits were for product review pages. And that tells me something – web surfers mostly want information from the Internet. And that’s reasonable. Most of the pages I still get hits on deal with science fiction. When I write about me I get no hits.
The common advice to bloggers from successful bloggers is to publish regularly. At least once a week. That means writing 52 read-worthy essays a year. Most popular bloggers publish several times a week, but often, they are the subject of their writing. My life is not as entertaining as The Bloggess. Even if I was more fascinating, I doubt I could handle the stress of making myself more interesting. Besides I love writing about interesting things that aren’t me. For instance, last night on PBS I started watching a new series, How We Got to Now. The first episode was called “Clean” and it was about how America started cleaning up its act. It featured a fascinating segment about how Chicago first built sewers. They actually raised up the buildings to make space. Now that grabbed my attention!
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If I could, I’d want to write nonfiction books on science and history, but I’m not that disciplined and dedicated. Thus, blogging for me is a way to write tiny reports about the books I read, the documentaries I see, and the web pages I discover, that are worthy of wider attention. People do the exact same thing on Facebook and Twitter. Blogging is just more verbose. Blogging gives me more time to make my case.
Few writers write original content. They report on people, places and events. Most journalism is a kind of history. Reviewers report on other content creators. For example, the raising of Chicago’s buildings is something I could research and write about, but why should I compete with what Wikipedia has published, or PBS? Blogging is more liked linked lists in computer programming. If you read other web sites about the topic, for instance Gizmodo, you’ll see no one writes much on the Internet about any particular subject, and they often share the same facts, links and images. The image above is at every site I visited. If you follow the links, you will get more information, but not much. Following several links give a bigger picture. If you want true in-depth reporting, you have to read books.
A great blogger will consolidate a greater amount of information, closer to magazine pieces in size. Open Culture and Brain Pickings are my favorite examples. Open Culture just provided me with a wonderful piece about Alice Guy-Blaché, a women director also mentioned in last week’s Makers on PBS that I wanted to research. I wonder if Jonathan Crow was inspired to write his piece because of Makers? Or was it an interesting coincidence.
As a bookworm and documentary junky, I’m constantly finding new facts that startle me. For example, the other night I watched The Galapagos Affair, about a tiny historical incidence from the 1930s, involving a German couple moving to an uninhabited island in the Galapagos. Their letters home made them world famous as a modern day Adam and Eve. Eventually five more people join them, and two were murdered, leaving an interesting mystery. I found this bizarre history riveting, and highly recommend the documentary that’s available on Netflix Streaming.
If I was a better journalist, say up to Maria Popova’s standards, I’d go research to see if more people in history have tried to play Adam and Eve. If Dore Strauch and Friedrich Ritter got the idea, so must have others. As a kid I was always fascinated with Swiss Family Robinson type stories. As a blogger, that should be my job, to track down more information. But to be honest, that requires a lot of work, and I don’t know if I’m up to it. I’m now working in a space beyond Twitter and Facebook, but not yet a full article.
That’s what this essay is about. Even though I’m not being paid, I feel blogging is a kind of job, and comes with responsibilities. While I have been nattering about blogging, I hope I’ve provided some useful information, and maybe turned you onto some interesting reading. Is that enough though? How much information do I have to provide to make it worth your time to read what I write?